Fresa Gold

Freight Forwarding and Shipping Software

Fresa Gold is a web-based ERP, fully integrated freight forwarding and shipping software designed for the Freight forwarders, NVOCC, IATA Cargo Agents, Transporters, Courier and Logistics service providers to organize efficiently, manage and monitor their business.
Our Best Freight Forwarding Software modules capture information from initial sales, quotation, and shipment detail with status update mail to various internal and external stakeholders involved in the life cycle of the shipments. It also helps in generating shipping and financial documents, Invoice & Receipts with MIS capabilities providing real-time visibility, transparency of operation and finance within the organization and to the end customers.
Fresa Gold is highly scalable and helps in optimizing resources with reduced administration cost and increase in the quality of service & profitability.

Fresa Gold Modules

Customer Service

customer service
Sales coordinator and Customer Service professionals can create the bookings, nominations and send various status updates to customers, agents and to other stakeholders of the shipment. They capture the entire life cycle of the shipment and manage the exceptions which are displayed on their dashboard that is unique to each person. The information captured are then used to send the daily status report to the Customers and Agents.

A person or organization expressing an interest in acquiring the offered item of value is referred to as a potential buyer, prospective customer or prospect. Buying and selling are understood to be two sides of the same “coin” or transaction. Both seller and buyer engage in a process of negotiation to consummate the exchange of values. The exchange, or selling, the process has implied rules and identifiable stages. It is implied that the selling process will proceed fairly and ethically so that the parties end up nearly equally rewarded. The stages of selling and buying involve getting.


Fresa Gold facilitates operation team with visibility of shipments booked and received in the pipeline for further course of action. They can effectively plan & organize the loading process and trigger emails to customer & other stakeholders on the status of the shipment such as loading and onboard confirmations.

Operations management is an area of management concerned with designing and controlling the process of production and redesigning business operations in the production of goods or services. It involves the responsibility of ensuring that business operations are efficient in terms of using as few resources as needed and effective in terms of meeting customer requirements. It is concerned with managing an entire production system which is the process that converts inputs into outputs (in the form of goods and/or services), as an asset or delivers a product or services. Operations produce products, manage quality and creates service. Operation management covers sectors like banking systems, hospitals, companies, working with suppliers, customers, and using technology.


Management (or managing) is the administration of an organization, whether it is a business, a not-for-profit organization Management includes the activities of setting the strategy of an organization and coordinating the efforts of its employees.
  • Senior managers
  • They set the strategic goals of the organization and make decisions on how the overall organization will operate
  • Middle managers
  • which would include branch managers, regional managers, department managers and section managers, provide direction to front-line managers
  • Lower managers
  • A single manager may perform several roles or even all of the roles


    The Sales module in Fresa Gold captures and maintains profiles of Customers, Prospects, Suppliers, Agents, Carriers, Importers, Exporters, Shippers, Consignees and Vendors.

    Salesman can record their daily calls, schedules, visits etc. Exceptions during the sales process are displayed on the dashboard that is unique to the salesperson. Sales Managers can generate reports to efficiently monitor and manage the sales activities. At Fresa Technologies we use the latest Technology that helps salesman report real time information through mobile devises such as hand held phones, tablets and Laptops. Sales teams working on the field are not required to be present in the office thus efficiently managing the time.


    Fresa Gold facilitate Documentation team in preparing the shipping and financial documents such as cargo and freight manifest, Draft B/L, Final Original B/L, or express release, Customer and Agent Invoices, and Credit notes and Generate Job profit statement based on provisional entries. The various activities of the export and import are captured for Key performance indication and audit of the job for MIS closure activities. Fresa Gold also provides soft dockets to store scanned documents against each shipment for future reference.

    Technical writers and corporate communicators are professionals whose field and work is documentation. Ideally, technical writers have a background in both the subject matter and also in writing and managing content. Technical writers more commonly collaborate with subject matter experts. technical experts, medical professionals, or other types of clients to define and then create content (documentation) that meets the user’s needs.


    Fresa Gold accounting module is designed uniquely to meeting the standards of the shipping community with compliance to the international accounting principle. The accounting functionality covers both trade and nontrade transaction. It is in sync with jobs created to provide real-time visibility of accounts receivable, accounts payable and general ledgers. It also covers statutory requirements.


    Accounting has variously been defined as the keeping or preparation of the financial records of an entity, the analysis, verification, and reporting of such records and “the principles and procedures of accounting”.

    Financial accounting focuses on the reporting of an organization’s financial information to external users of the information.


    Projects handle all type of cargo like AIR, LCL, FCL, to the bigger and smaller equipment’s and nature of cargo.. we are having set up with all major ports are handling project cargo and having our own agent to look after our shipments. Very experienced people handle and delivery safe and soundly. This is again our achievement and giving us success for seeing our clients smiling face and receiving appreciation from them.

    Understands the importance of warehousing in logistics services, whether import/export or FCL, LCL, Airfreight. Our warehouses are designed appropriately to handle any volume of cargo, shipment and are endowed with enough parking space.

    Enquiry / Quotation

    Fresa gold designated to deal with queries from other customer Members and the public on trade facilitation issues. Indeed, it is responsible for obtaining answers from the relevant fresa gold and Xpress and replying to the country or person submitting the query.
    • Importation, exportation and transit procedures fresa gold
    • Applied rates of duties and taxes of any kind imposed on or in connection with importation or exportation
    • Fees and charges imposed by or for governmental agencies on or in connection with importation, exportation or transit
    • Import, export or transit restrictions or prohibition
    • Rules for the classification or valuation of products for customs purposes


    Fresa Gold works towards the realization of one vision. The same is achieved by the formulation of certain strategies and execution of the same, which is done by the HR department. Employee relations include Labor Law and Relations, Working Environment, Employee health and safety, Employee Conflict Management, Quality of Work Life, Workers Compensation, Employee Wellness and assistance programs, Counseling for occupational stress. All these are critical to employee retention apart from the money which is only a hygiene factor.

    Human resources is used to describe both the people who work for a company or organization and the department responsible for managing resources related to employees. Human resources are the people who make up the workforce of an organization, business sector, or economy.


    This report highlights how increasingly empowered consumers and rapidly emerging technologies are bringing dramatic and accelerating change to the fundamental structure of the business and operating models. The research describes the drivers of this change as well as what options should be considered to ensure both successes for organizations and society as a whole.

    The integrated modules capture information from initial sales, quotation, and shipment detail with status updates mail to various internal and external stakeholders involved in the life cycle of the shipments. It also helps in generating shipping and financial documents, Invoice & Receipts with MIS capabilities providing real-time visibility, transparency of operation and finance within the organization and to the end customers.

    Fresa Sales App

    Fresa Sales Mobile App is a simple application that provides all the needed information for the sales team and allows them to access precious details about their valuable customers from Fresa application instantly.

    Fresa Gold Software

    Best Online Freight Forwarding and Shipping Software

    Fresa Gold Features

    • Web based ERP designed for logistics
    • Configurable home page
    • More than one interface to reduce data entry timing
    • Suitable for Corporate Customer & MNC
    • EDI Integration to Agent/Customer‘s ERP
    • Multi Company, Multi branch facility
    • Multiple Countries Multiple Branches
    • Customer Tracking Portal
    • Wizard based functional processing
    • Support to Monitoring back office process
    • Support to Centralized accounting process
    • User wise configurable home page and Dashboards
    • Access through Mobile Apps
    • Document Management System
    • Customer Credit portal
    • Lead Generation and follow-up
    • Vendor Payment portal
    • Smart Report tool integration
    • User defined reports – My Reports
    • User defined interface & Themes, Workflow process
    • Smart Tracking tool
    • Latest technology
    • Exception monitoring tool
    • Email Marketing

    Our Key Products

    Fresa XPress is web based ERP on the cloud, fully integrated freight management software,
    designed for the Freight forwarders.
    A website demands complete makeover and facelift when it loses its capability to match the changing tastes of the niche and upgrading.
    Fresa Mail is an Email management solution that helps in trouble free business communication and storage of email data and documents.
    Generating Leads for a Business plays a vital role in the Marketing field, as it is the beginning step for Marketing & Sales.